Complete Guide Overview
The wait is over. On June 28, 2026, Masable reported that preorders for the Bluey x Tonies collab are now live. This partnership brings your favorite Heeler family to the Tonies audio system, letting kids (and honestly, adults too) listen to Bluey episodes and music through a tactile figurine. The starter set includes a Bluey character that pops onto the Toniebox, unlocking hours of storytelling and play. If you've been holding out for official info, this is the moment.
Bluey has been a household name since its Disney+ debut, and 2026 has only amplified that with new episodes and the buzz around the Tonies expansion. The Tonies collaboration means you can now get a Bluey Tonie along with a Toniebox if you're new to the system. Preorders are open now, but supplies are limited - so if you're keen, you'll want to act fast.
Of course, if you're more about wearing your love for Bluey, the official Bluey store has you covered with apparel that matches the show's playful energy. From tees to hoodies, there's something for every Bluey fan.
How to Choose
Deciding between the Tonies collab and official Bluey merch? You don't have to choose one - they complement each other. But if you're weighing options, here's a breakdown.
For Audio Play: The Bluey Tonie
The Tonies collab is perfect for kids who love interactive storytelling. The Bluey Tonie works with the Toniebox, a screen-free audio player. You just place the figurine on the box, and it plays curated content like Bluey episodes and songs. It's durable, easy for small hands, and encourages imaginative play. If your child already has a Toniebox, grabbing the Bluey Tonie is a no-brainer.
For Everyday Wear: Bluey Apparel
If you want to rep Bluey at the park, school, or just around the house, Bluey's [see all apparel collection](/collections/t-shirt) is the way to go. Here are the options:
- Bluey Classic T-bluey merch store shirt-bluey-flying-ace-on-red-doghouse-t-shirt)-miami-football-bluey-fans-t-shirt)-bluey-flying-ace-on-red-doghouse-t-shirt)-miami-football-bluey-fans-t-shirt) ($24.99) - Made from 100% ring-spun cotton, pre-shrunk, and relaxed fit. It's soft, breathable, and features classic Bluey branding. Perfect for layering or wearing solo. Check it out.
- Bluey Premium browse bluey merch store hoodie-bluey-bluey-imagination-station-hoodie)-bluey-for-real-life-hoodie)-bluey-bluey-imagination-station-hoodie)-bluey-bluey-hoodie) ($49.99) - A cozy pullover with a brushed fleece interior, ideal for cooler days. The design includes a bold Bluey graphic on the chest.
- Bluey Polo shirt from bluey merch store ($34.99) - A step up in style with a embroidered Bluey logo. Great for family gatherings or casual Fridays.
- Bluey Tank Top ($19.99) - Lightweight and perfect for summer. The tank top features a fun Bluey see all posters & wall art, making it a go-to for warm weather.
All of these are officially licensed and designed for comfort. If you want something that lasts through countless washes, these are it.
Where to Buy Official Merch
For the Bluey x Tonies collab, preorders are available directly from the Tonies website. You can order the Bluey Tonie solo or as part of a starter set with the Toniebox. Head there to secure yours before they sell out.
For official Bluey apparel, you're in the right place. The official Bluey store offers a curated selection of clothing and accessories collection. Whether you need a gift or something for yourself, explore the full collection to see everything from tees to see all hats & caps. Every item is made with quality materials and ships fast.
And if you're looking for more options, major retailers like Target and Amazon also bags & totes collection Bluey merch, but for the widest variety and best deals, our store is your best bet.
FAQ
What is the Bluey x Tonies collab?
It's a partnership between Bluey and Tonies, the audio system for kids. The collab includes a Bluey figurine (Tonie) that plays episodes, songs, and sound effects when placed on a Toniebox.How do preorders work?
Preorders are open now on the Tonies website. You pay upfront, and the items will ship once they're released. Estimated delivery is late summer 2026.Where can I buy official Bluey merchandise?
You can buy official Bluey apparel at the official Bluey store and select retailers. We offer t-shirts, hoodies, and more, all officially licensed.Will there be more Tonies characters?
Tonies has hinted at expanding the Bluey line. For now, only Bluey is available for preorder, but keep an eye out for Bingo and other characters in the future.What's the price of the Bluey Classic T-Shirt?
The Bluey Classic T-Shirt is $24.99, made from premium ring-spun cotton with a relaxed fit. - -If you're looking for something connected to this moment, the Bluey Classic T-Shirt is a good place to start. Pair it with the Tonies collab for the ultimate Bluey experience. - -
Ready to grab yours? Check out the Bluey Classic T-Shirt in the store.
